NINA Assists with your follow-up

Leads come in from anywhere

Phone call Web form Text Facebook ad Google

NINA follows up for you

New lead capturedAdded to your CRM automatically
Instant text & emailReplied in seconds, day or night
Appointment bookedLead picks a time on your calendar
Reminders sentFewer no-shows, no effort
Job won + review requestedPipeline updated, 5-star review asked for

S

Sarah M.via Web form

Stop missing leads with a CRM that follows up for you

Every lead you pay for deserves a reply, but between jobs, calls, and running the business, follow-up is usually the first thing to slip. MyNINA's CRM puts every lead, call, text, email, and form fill in one place, then follows up for you automatically. Leads are answered in minutes, old quotes get a second chance, and nothing falls through the cracks.

Every lead in one place

Calls, texts, emails, web forms and social messages flow into one inbox

See your whole pipeline

Track every deal from new lead to closed job at a glance

Get more 5-star reviews

Sends review requests automatically after every job

Win back past customers

Reactivation campaigns bring old leads and past customers back

Instant follow-up

Automatically texts and emails new leads within minutes, day or night

Never forget a quote

Nurture sequences keep following up on open estimates until they say yes or no

Frequently asked questions

What is a CRM, and do I need one?

A CRM (customer relationship manager) keeps track of every lead and customer and what's been said to them. If you're tracking leads in your head, on paper or in a spreadsheet, you're losing jobs to whoever follows up first.

Is it hard to learn?

No. We set everything up for you, including your pipeline, automations and templates, and train your team. There's also a mobile app, so you can reply from the job site.

Can I bring in my existing contacts?

Yes. We import your current customers, leads and old quotes so you can start following up right away.

What does the automatic follow-up actually send?

Texts and emails written in your business's voice. We build the messages and timing with you, and you can change them anytime. When a lead replies, you're notified and can take over the conversation.

Does it work with my AI Voice Agent and website chat?

Yes. Calls, chats and form fills all land in the same CRM and start the same follow-up, so every lead is handled the same way no matter how it comes in.

Is texting compliant?

Yes. We register your business for A2P 10DLC texting and set up opt-in and opt-out handling, so your messages get delivered and stay within the rules.